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What does the Kano model classify?

  1. A Features by how they affect satisfaction: basic, performance and delighters
  2. B Users by their spending level
  3. C Risks by their likelihood
  4. D Costs by their category
Answer

Features by how they affect satisfaction: basic, performance and delighters

Basic expectations cause dissatisfaction when absent but no delight when present, which is why they are often under-prioritised.

All Product Management MCQs

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