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What is Performance Max?

  1. A A campaign type that serves across all Google surfaces using automation and asset groups
  2. B A bidding strategy
  3. C A reporting dashboard
  4. D A keyword planning tool
Answer

A campaign type that serves across all Google surfaces using automation and asset groups

It performs best with strong conversion data and good creative assets, but gives limited visibility into where spend goes and can cannibalise branded search.

All Google ads MCQs

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