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What is content marketing fundamentally trying to achieve?

  1. A Attracting and retaining an audience by being genuinely useful rather than interruptive
  2. B Maximising publishing volume
  3. C Improving ad click-through rates
  4. D Reducing production costs
Answer

Attracting and retaining an audience by being genuinely useful rather than interruptive

A handful of definitive pieces outperform fifty thin ones, particularly since Google's helpful content updates.

All Marketing MCQs

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