Company interview guide

ApnaKlub

HQ — Bengaluru, Karnataka, India·Private Limited·B2B wholesale distribution of FMCG goods

ApnaKlub interview process guide: screening call, technical or business round, case discussion, and HR interview for FMCG B2B roles.

  • 8 open jobs
  • 2020 founded
  • Bengaluru headquarters
01
Company overview

About ApnaKlub

ApnaKlub is digitising and organising the FMCG procurement market in India by connecting wholesale buyers directly with brands through a single online platform. It offers supply consistency, better margins and access to a deep assortment of brands, aiming to simplify wholesale buying for small and medium retailers.

ApnaKlub operates a B2B marketplace model that brings efficiency to a traditionally fragmented FMCG distribution chain, working with brands and wholesale buyers across multiple Indian cities. In 2025-26, the company continues to strengthen its supply chain and technology platform to support growing demand from small retailers.

ApnaKlub Careers on Jobaaj typically feature openings in technology, supply chain, sales and business development, hiring both freshers and experienced professionals from FMCG, e-commerce or B2B backgrounds. The company values ownership, hustle and comfort working in a fast-growing B2B commerce environment.

Founded in2020
OwnershipPrivate (venture-funded)
HeadquartersBengaluru, Karnataka, India
CEOShrivar Deopujari (Co-founder & CEO)
Type of CompanyPrivate Limited
Nature of BusinessB2B wholesale distribution of FMCG goods
Founders Shrivar DeopujariManish Kumar
02
Step by step

ApnaKlub hiring process

1. Application and resume screening

Candidates typically apply through Jobaaj or the ApnaKlub careers page, and recruiters shortlist profiles based on relevant FMCG, B2B or technology experience. Prior exposure to distribution or wholesale commerce is often preferred for business roles.

2. Recruiter screening call

A talent acquisition specialist typically conducts a short call covering background, current role, and interest in India's B2B FMCG marketplace space. This call also touches on location, notice period and compensation expectations.

3. Technical or functional interview

A senior team member evaluates coding ability, supply chain knowledge, or sales and business development skills depending on the role. Candidates are usually asked to explain the reasoning behind past decisions.

4. Case or problem-solving round

Candidates may be asked to work through a scenario such as improving wholesale buyer retention or optimising delivery routes. Structured, data-informed thinking is valued over quick guesses.

5. Managerial round

A hiring manager assesses ownership, hustle and fit with ApnaKlub's fast-scaling B2B marketplace culture. This round often explores how a candidate has driven results with limited resources.

6. HR interview and offer

The final round covers compensation, location, and joining timelines, followed by an offer letter. HR also typically outlines team structure and reporting lines.

03
What to expect

ApnaKlub interview rounds

ApnaKlub's interview process typically has three to four rounds for most technology, supply chain and sales roles.

Round 1: Recruiter screening call

A 15-20 minute call typically reviews background, relevant experience, and comfort with a fast-paced B2B commerce business. The recruiter also shares an overview of the team and role expectations.

  • Walkthrough of past FMCG, B2B or technology projects
  • Understanding of ApnaKlub's wholesale marketplace model
  • Basic fit check on location and compensation range

Round 2: Technical or functional interview

A senior team member conducts a 30-45 minute discussion relevant to engineering, supply chain, or sales and business development roles. Candidates are expected to justify their approach with clear reasoning.

  • Coding or system design basics for engineering roles
  • Vendor and wholesale buyer negotiation scenarios for sales roles
  • Route planning or inventory management basics for supply chain roles

Round 3: Case or business round

Candidates work through a practical scenario relevant to ApnaKlub's FMCG wholesale business, typically lasting 30-45 minutes. Interviewers look for structured, cost-conscious problem solving.

  • Improving retention of small wholesale buyers on the platform
  • Reducing delivery costs across a dense urban market

Round 4: HR interview

The final round covers compensation, location, and joining formalities, typically lasting 20-30 minutes. HR also discusses growth opportunities within the company.

  • Salary expectations and current notice period
  • Long-term interest in the B2B FMCG commerce space
04
Pay by role

ApnaKlub salaries

DesignationAverage salary
Manager
Experience: 8 - 12 years yrs
₹ 17.6 Lakhs /year
Typical range ₹12.8 L – ₹22.4 L/yr
Senior Engineer
Experience: 5 - 8 years yrs
₹ 11.2 Lakhs /year
Typical range ₹8 L – ₹14.4 L/yr
Design / Production Engineer
Experience: 2 - 5 years yrs
₹ 6.8 Lakhs /year
Typical range ₹4.8 L – ₹8.8 L/yr
Graduate Engineer Trainee
Experience: 0 - 1 years yrs
₹ 3.8 Lakhs /year
Typical range ₹2.8 L – ₹4.8 L/yr

Figures are estimates based on typical market ranges for this role and sector, not company-published pay. Actual offers vary by location, skills and negotiation.

05
Practise by topic

ApnaKlub interview questions

06
Asked in the room

ApnaKlub interview FAQs

Q1How many rounds does the ApnaKlub interview process typically have?

ApnaKlub's process typically has three to four rounds, including a recruiter screening call, a technical or functional interview, a case or business discussion, and a final HR round on compensation and joining.

Q2How long does the ApnaKlub hiring process usually take?

The process typically takes about two to three weeks from application to offer, moving faster for sales and operations roles and slightly longer for specialised engineering positions.

Q3How would you improve retention of small wholesale buyers on a B2B platform?

A good answer covers ensuring consistent product availability, offering competitive and transparent pricing, providing reliable delivery, and building trust through responsive support and simple ordering experiences for buyers.

Q4Why do you want to work at ApnaKlub?

Focus on ApnaKlub's role in organising India's fragmented FMCG wholesale market, your interest in B2B commerce, and how your technology, supply chain or sales background fits its growth stage.

Q5How would you handle a wholesale buyer complaining about a delayed delivery?

Explain that you would check the order status immediately, communicate a clear revised delivery time, coordinate with logistics to expedite it, and offer an appropriate resolution to retain the buyer's trust.

Q6What is the typical entry point and salary structure for freshers at ApnaKlub?

Freshers typically join as associates in sales, supply chain or technology teams; compensation usually follows industry-standard structures for growth-stage Indian B2B commerce startups, growing with experience.

Quick facts about ApnaKlub

How do I apply for a job at ApnaKlub?
Open roles are listed on the company's own careers page: https://www.apnaklub.com/careers.
Is ApnaKlub a public or private company?
Ownership: Private (venture-funded).
Who founded ApnaKlub?
ApnaKlub was founded by Shrivar Deopujari, Manish Kumar.
Who is the CEO of ApnaKlub?
As recorded on this profile, Shrivar Deopujari (Co-founder & CEO) leads ApnaKlub. Leadership can change - check the company's own site for the current position holder.
Hiring now

8 open jobs at ApnaKlub

Apply on Jobaaj, and use this guide to prepare before your first round.