Nykaa

1. Online application and resume screening

Candidates apply through Jobaaj, Nykaa's careers page, or campus drives, and recruiters shortlist profiles based on relevant e-commerce, retail, or functional experience.

2. Screening call

A recruiter typically conducts a short call to understand the candidate's background, interest in the beauty or fashion e-commerce space, and basic fit for the role.

3. Case or assignment round

For category, marketing, and business roles, candidates often receive a short case or assignment, such as analysing sales data or proposing a campaign idea, to assess analytical and business thinking.

4. Functional interview

A hiring manager evaluates domain knowledge, past project outcomes, and problem-solving relevant to the specific function, whether operations, technology, or category management.

5. Managerial or leadership round

A senior leader assesses ownership, customer-centric thinking, and cultural fit with Nykaa's fast-growing, digitally driven organisation.

6. HR interview and offer

The HR round covers compensation, location, and joining timelines, followed by an offer letter and onboarding.

Nykaa's interview process typically has three to five rounds depending on the function and seniority, with a strong focus on business acumen and customer-first thinking.

Round 1: Screening call

A recruiter conducts a 20-30 minute call to review your résumé, understand your motivation for the role, and gauge genuine interest in beauty, fashion, or e-commerce as a category.

• Walkthrough of your résumé and relevant projects
• Understanding of Nykaa's business model and recent initiatives

Round 2: Case or assignment

For business, category, and marketing roles, a case or take-home assignment tests analytical and commercial thinking using real or simulated Nykaa data.

• Analysing sales trends for a product category
• Proposing a campaign idea for a new product launch

Round 3: Functional interview

A 30-45 minute round with a hiring manager tests domain skills relevant to operations, technology, or category management, along with a deeper discussion of your case submission if one was given.

• Explaining a past project and its measurable impact
• Handling a stock-out situation for a popular product

Round 4: Managerial round

A senior manager or leader assesses ownership, customer focus, and comfort with fast-paced decision-making typical of a growing consumer internet company.

• Describe a time you improved a customer experience metric
• How do you prioritise competing business demands?

Round 5: HR interview

The final round covers compensation, location, and joining formalities, along with an overview of team structure and growth opportunities.

• Salary expectations and notice period
• Willingness to work in a fast-paced retail environment