Company interview guide

Vedant Fashions

HQ — Kolkata, West Bengal, India·Public Limited·Ethnic and celebration wear retail

Vedant Fashions (Manyavar) interview process guide: application screening, store or HO round, functional interview, and HR discussion for retail roles.

  • 3 open jobs
  • 1999 (retail founded
  • Approx. 1,100 employees in India
  • Kolkata headquarters
01
Company overview

About Vedant Fashions

Vedant Fashions Limited, the company behind the Manyavar brand along with Mohey, Twamev and Mebaz, is one of India's leading branded celebration-wear retailers, listed on the NSE and BSE with its registered office in Kolkata.

Manyavar built its identity around men's ethnic wedding wear such as sherwanis, bandgalas and kurta-jackets before expanding into women's wear through Mohey and a dedicated kids' ethnic line. The brand sells through hundreds of exclusive showrooms across Indian cities and towns as well as online, and has grown a presence in international markets with a large Indian diaspora.

Vedant Fashions Careers on Jobaaj typically include openings in retail operations, visual merchandising, design, supply chain and e-commerce, for both freshers and experienced professionals from fashion retail or apparel backgrounds. The company values craftsmanship, customer experience and a strong feel for Indian wedding and festive traditions.

Founded in1999 (retail operations from 2002)
OwnershipPublic (NSE/BSE listed as MANYAVAR)
India Employee countApprox. 1,100
HeadquartersKolkata, West Bengal, India
CEORavi Modi (Founder & Managing Director)
Type of CompanyPublic Limited
Nature of BusinessEthnic and celebration wear retail
Founders Ravi Modi
02
Step by step

Vedant Fashions hiring process

1. Application and resume screening

Candidates typically apply through Jobaaj or the Vedant Fashions careers page, and the talent team shortlists profiles based on relevant retail, design or supply chain experience. Resumes are matched against the specific showroom, design or head-office function being hired for.

2. Recruiter or HR screening call

A short call typically covers background, current role, and willingness to work in a showroom or corporate retail environment. The recruiter also checks salary expectations and preferred city or store location at this stage.

3. Functional or store round

Depending on the role, this round tests merchandising sense, styling knowledge, sales aptitude, or supply chain and design skills. Interviewers often probe how candidates have handled peak footfall or seasonal demand in earlier roles.

4. Assessment or case discussion

Candidates for corporate roles may work through a scenario such as improving showroom conversion or festive-season stock planning. The discussion focuses on practical reasoning rather than a formal written test.

5. Managerial round

A senior manager or store head assesses ownership, customer orientation and fit with Manyavar's celebration-wear culture. This round often includes questions on handling difficult customers and coordinating with the design or merchandising team.

6. HR discussion and offer

The final round covers compensation, location preference and joining timelines, followed by an offer letter. Documentation and background checks are usually completed shortly after this conversation.

03
What to expect

Vedant Fashions interview rounds

Vedant Fashions typically runs three to four rounds for retail, design and corporate roles, with the exact structure varying by store versus head-office function.

Round 1: Recruiter or HR screening call

A 15-20 minute call typically reviews background, relevant experience, and interest in the celebration and wedding-wear retail category. The recruiter also gauges comfort with retail-hour schedules and travel between showroom locations.

  • Walkthrough of past retail, design or supply chain work
  • Understanding of the Manyavar, Mohey and Twamev brands
  • Basic expectations on salary and preferred location

Round 2: Functional or store interview

A department head or store manager conducts a 30-40 minute discussion relevant to merchandising, styling, sales or design roles. Candidates are typically asked to walk through how they would advise a customer on a full wedding outfit set.

  • Styling and product knowledge for showroom roles
  • Merchandising or inventory planning basics for corporate roles
  • Handling a customer with a tight budget or timeline

Round 3: Case or business round

Candidates for corporate positions work through a practical scenario relevant to festive and wedding-season retail, presenting their reasoning to a small panel.

  • Improving footfall-to-sale conversion during the wedding season
  • Planning stock allocation across showrooms before festive peaks
  • Coordinating a new store launch timeline

Round 4: HR interview

The final round covers compensation, location, and joining formalities, typically lasting 20-30 minutes, along with a review of documentation requirements.

  • Salary expectations and current notice period
  • Comfort with retail hours and showroom-based work
04
Pay by role

Vedant Fashions salaries

DesignationAverage salary
Regional Manager
Experience: 10+ years yrs
₹ 25 Lakhs /year
Typical range ₹18 L – ₹32 L/yr
Area Manager
Experience: 6 - 10 years yrs
₹ 14 Lakhs /year
Typical range ₹10 L – ₹18 L/yr
Store / Territory Manager
Experience: 3 - 7 years yrs
₹ 7.5 Lakhs /year
Typical range ₹5 L – ₹10 L/yr
Sales Executive
Experience: 0 - 3 years yrs
₹ 3.8 Lakhs /year
Typical range ₹2.5 L – ₹5 L/yr

Figures are estimates based on typical market ranges for this role and sector, not company-published pay. Actual offers vary by location, skills and negotiation.

05
Practise by topic

Vedant Fashions interview questions

06
Asked in the room

Vedant Fashions interview FAQs

Q1How many rounds does the Vedant Fashions interview process typically have?

The process typically has three to four rounds, including a recruiter screening call, a functional or store-level interview, sometimes a case discussion, and a final HR round on compensation and joining.

Q2How long does the Vedant Fashions hiring process usually take?

It typically takes about two to three weeks from application to offer, moving faster for store roles and slightly longer for design, merchandising or corporate positions.

Q3How would you improve conversion at a Manyavar showroom during wedding season?

A good answer covers understanding customer occasion and budget quickly, guiding them through coordinated outfit sets, managing queues during peak footfall, and following up with interested walk-ins who did not purchase immediately.

Q4Why do you want to work at Vedant Fashions?

Mention Manyavar's leadership in Indian celebration wear, your interest in fashion retail or design, and how your customer service, merchandising or supply chain background fits its growing store network.

Q5How would you handle a customer complaint about a delayed alteration or delivery?

Explain that you would acknowledge the delay, check the order status with the tailoring or logistics team, offer a realistic revised timeline, and keep the customer updated until the item is delivered.

Q6What is the typical entry point and salary structure for freshers at Vedant Fashions?

Freshers typically join as sales associates, management trainees or design assistants; compensation usually follows industry-standard structures for large Indian fashion retailers, growing with experience and store performance.

Quick facts about Vedant Fashions

How many people work at Vedant Fashions?
Vedant Fashions employs approximately Approx. 1,100. Headcount figures move over time and are indicative.
Is Vedant Fashions a public or private company?
Ownership: Public (NSE/BSE listed as MANYAVAR).
Who founded Vedant Fashions?
Vedant Fashions was founded by Ravi Modi.
Who is the CEO of Vedant Fashions?
As recorded on this profile, Ravi Modi (Founder & Managing Director) leads Vedant Fashions. Leadership can change - check the company's own site for the current position holder.
Hiring now

3 open jobs at Vedant Fashions

Apply on Jobaaj, and use this guide to prepare before your first round.