What is the most likely explanation when a campaign gets good traffic but no conversions?
- A A landing page, offer or audience mismatch rather than an ad problem
- B The budget is too low
- C The bid is too high
- D The creative needs more colour
Answer
A landing page, offer or audience mismatch rather than an ad problem
Diagnosing by funnel stage directs the fix. Poor reach, poor clicks and poor conversion have entirely different causes.





